Karp's Wired interview and the origins of Tumblr
Karp didn’t invent “tumblelogging”, the rapid-fire short-form blogging popularised by Tumblr. The tumblelog widely acknowledged as launching the trend was anarchaia.org, created by Christian Neukirchen, a 17-year-old high-schooler in Biberach an der Riss in south Germany, on March 27, 2005. Neukirchen described anarchaia as “experimental, impressionistic sub-paragraph tumblin’ (think obstsalat)”. Obstalat is the German for fruit salad, and Neukirchen’s first post was the same raw mix, featuring Pearl Jam lyrics, four links to other web pages and a pencilled sketch. The only rule was that editorial content be less than a paragraph. A user called “_why” on Redhanded.com, a now defunct site dedicated to discussion of web programming language Ruby on Rails, coined the term “tumblelog”, a conflation of “tumble” and “web-logging”, to describe Neukirchen’s site.
I love knowing the origin of the brand name. I wonder about it a lot, actually. Mostly whenever I log in or open my Tumblr App and I start humming, “Every day I’m Tumblin’, T-Tumblin’” to the tune of that LMFAO song.
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